Another Inspiring Retail ReDesign Project

I received a very nice comment on the Poppyseeds Retail ReDesign from Tamara. She also sent me the link to her blog, and asked me to take a gander at her own business visual makeover.

HOLY TOLEDO!!!!! You have to see what she and her team did with their old barns to make them ready for a whole new business! You will be inspired, believe me... the photo above is just a glimpse of the excellent detail you can expect to see. Go to the greenhouse diaries for the story and photos. Thank you, Tamara, for sharing your story!

photo credit: Greenhouse Diaries/Milner Nurseries

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my take on retail visual design:

"The thing is, retail design is driven by psychology. It is by manipulating space, visuals, lighting, sound, smell, and mood that we influence customers to enter, stay, browse, buy, and return. It is an endless exercise in change, endurance, growth, education, and imagination that enables retailers to stay on top of their game and at the forefront of their customer's minds. Yes, what you sell IS important - but even the very best merchandise won't sell at full price if it's presented in torn boxes on dirty shelves in a store that is too crowded to turn around in. Visual impact is a huge part of business, and utilizing the principles that have been proven to work can help you build a better business." ~ DWK