This is a January display in the front of a winery gift shop
[one of several where I provided visual merchandising + retail design services]
enticing them with wonderful products beautifully presented
to enhance their enjoyment of wine, food, entertaining, and fine living.
served as a statement of who the business IS and what they offer their customer -
and THAT is branding 101.
In this winter display, we integrated large-scale props reflecting nature outside:
along with sculptural pieces of Vietri pottery in white ceramic,
large rusty planters used as pedestals, and furniture made of branch-shaped metal + raw wood.
Props are HUGE moss-covered tree branches paired with fake ferns and florals
Lest you think that it's all about going big, here's proof that even small details matter:
- but we did not have a cake.
quickly creating this confection as a perfect finishing touch.
Tell Your Story Visually, because no one else can do it like you can...