@ Liberty: Patriotic Vintage Display

Imagine, if you will, Lady Liberty... 
stepping down from her pedestal on Ellis Island to enjoy a summer yachting excursion.

That, in a nutshell, is the premise behind the summer theme
in my friend Liz's booth in an antique mall in San Diego!
Liz hired me to assist her in gaining some serious WOW factor in her booth,
which is in the WINDOW of the gorgeous shop.
She brought the goods, and I helped her with a design plan and styling services.

... and I think I can safely say that her booth is definitely a WOW!

See the fireworks after the jump.....


These are simple yet stunning ideas
for combining Nautical, French, and Patriotic decor
that will work successfuly in retail displays as well as
in home decor (as shared on my HOMEWARDfound seasonal decor blog)
a vintage mannequin is dressed in a white petticoat and draped with a vintage flag.
Liz created her Lady Liberty crown out of tin.
a beautiful alabaster statue tips her crown to the colors
in a purely last-minute serendipitous combination,
a statuary head nestles in a silver yachting trophy, topped by a jaunty French beret 
Old Glory adds color to the sparkle of mirror and crystal in the corner
 a vintage French bed was rebuilt as a bench, then filled with nautical pillows and Old Glory
a life preserver forms a perfect halo above the mannequin
and a sailing ship is ready for the water
miniature Lady Liberties join in the fun!
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Liz's business is 'My Little French Venue'
The store is Vignettes, in Ocean Beach, San Diego, California

I shared these images on my personal and HOMEWARDfound facebook pages today,
and have received several requests to assist local So Cal vintage vendors with their booth displays...
so in order to make contacting me via facebook easier,
 I've re-activated my DWK facebook page 

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my take on retail visual design:

"The thing is, retail design is driven by psychology. It is by manipulating space, visuals, lighting, sound, smell, and mood that we influence customers to enter, stay, browse, buy, and return. It is an endless exercise in change, endurance, growth, education, and imagination that enables retailers to stay on top of their game and at the forefront of their customer's minds. Yes, what you sell IS important - but even the very best merchandise won't sell at full price if it's presented in torn boxes on dirty shelves in a store that is too crowded to turn around in. Visual impact is a huge part of business, and utilizing the principles that have been proven to work can help you build a better business." ~ DWK