Now in my fourth year presenting seminars for Western Exhibitors Trade Shows, I am happy to be participating in the San Francisco International Gift Fair next weekend.

Retailer, Know Thyself...5 Ways to Define and Create Your Store's Visual Identity
1:30 pm-3:00 pm Moscone Center South—Room 252-256
Speaker: Debi Ward Kennedy, Visual & Retail Expert

1. GETTING STARTED: 5 ways to define and create your business identity
2. DEVELOP A BRAND: Discover how to develop a “brand” mentality
3. BUY RIGHT: Focus on the special attributes of your store with the perfect product
4. BE A RESOURCE FOR INSPIRATION: Simple, cost-effective events and displays that sell more product and keep customers coming back for more
5. PRESENTATION MATTERS: See quick and easy displays you can do in your store

For more information on this and other seminars that you can attend while at the show, go to
I'll be presenting this seminar in Seattle on August 19th, as well.

If you attend either show, please come by and say hello!

1 comment:

  1. Sounds like it was a fabulous topic. I am so sad that I missed it! I had planned to attend and had relatives announce that they were visiting that entire week!!! Maybe you cna share the details of the lecture on the Bliss Boards?