Small Store Sensation!

Retail businesses are finding new ways to thrive these days.
From shared leased spaces to pop-up shops and events to home-based locations,
we're seeing proof that 'Where there's a will, there's a way'.

I recently worked on a small retail shop located in a garage on rural property.
Yes, you heard that right:
A garage.

you're just dying of curiosity now, aren't you?!
 


see the whole process after the jump...





It took two weeks from start to finish on this project!
Here's a pictorial 'project in progress'...
Before - during drywall:
[note the original garage door, the barn door on the ground, 
and the metal awning shown in a photo with the garage door]

After replacement of the garage door with the barn door and french doors, 
paint, and adding the exterior awning:
Permanent lighting was installed and several architectural features were added.
[including a 'wall' of old doors and shutters to screen off utilities,
shutters on the window, and metal and wood awnings to delineate zones]
Fixtures and Props were brought in, then loaded with product.
The final result was a large, open space with high ceilings
[and large mirrors that worked like windows to expand the effect]
that is inviting, charming, and functional.
This is a seasonal store that opens for a weekend each season of the year -
and it will be restyled and restocked each time, with a whole new look.
The light, bright white color scheme creates the perfect backdrop for that.

Yes, it really WAS a garage.
But most people who came to the opening didn't even realize it!
Some asked how old the barn was. ;0)


Lesson:
Architectural elements and creative use of materials
can create atmosphere in ANY space. 
And it doesn't have to cost a fortune, either.
Less than $250.00 was spent on all of the supplies and details shown.
[smart shopping, thrifting, and Craigslist ;0) ]


Now... what can you do to YOUR space? No more excuses!
 

1 comment:

  1. Wow Debi, that is amazing! And for only $250.00? More amazing!!! It looks like it would be a fun place to shop too:) Have a great week.
    ~Debra xxx
    Capers of the vintage vixens

    ReplyDelete

my take on retail visual design:

"The thing is, retail design is driven by psychology. It is by manipulating space, visuals, lighting, sound, smell, and mood that we influence customers to enter, stay, browse, buy, and return. It is an endless exercise in change, endurance, growth, education, and imagination that enables retailers to stay on top of their game and at the forefront of their customer's minds. Yes, what you sell IS important - but even the very best merchandise won't sell at full price if it's presented in torn boxes on dirty shelves in a store that is too crowded to turn around in. Visual impact is a huge part of business, and utilizing the principles that have been proven to work can help you build a better business." ~ DWK