Goodbye, HollyWOOOOOD Montrose....

Today, I honor a purely fictional and yet highly representational character...
the actor who brought him to life has passed away, 
and I can think only of this way of sharing a nod to his talent, and his genius.

In the film MANNEQUIN,
the brilliant actor Meschach Taylor birthed 'Hollywood Montrose' -
a flamboyant and dramatic window dressing 'artiste'
who worked at Prince and Company department store, the setting of the film.
His over-the-top portrayal of a personality that many of us have encountered
was hilarious, touching, and entertaining
to say the very least.

I've always loved that film for shining a spotlight on the creative people behind store displays,
even though it's a cheesy 80's flick with very dated costuming and music.
I shared a 'virtual review' of the Prince and Company store in this post.

Godspeed, mister Taylor.... and HollyWOOOOOOD.

More about the film here.

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my take on retail visual design:

"The thing is, retail design is driven by psychology. It is by manipulating space, visuals, lighting, sound, smell, and mood that we influence customers to enter, stay, browse, buy, and return. It is an endless exercise in change, endurance, growth, education, and imagination that enables retailers to stay on top of their game and at the forefront of their customer's minds. Yes, what you sell IS important - but even the very best merchandise won't sell at full price if it's presented in torn boxes on dirty shelves in a store that is too crowded to turn around in. Visual impact is a huge part of business, and utilizing the principles that have been proven to work can help you build a better business." ~ DWK